SilverTech Incubation and Investment program 2023

October - December 2023



Problem / Market Opportunity

The world’s population is getting older.

According to Ageing Europe, the population of older people (defined here as those aged 65 years or more) in the EU-27 will increase significantly, rising from 90.5 million at the start of 2019 to reach 129.8 million by 2050. The World Health Organization reports, that by 2030, 1 in 6 people in the world will be aged 60 years or over. At this time the share of the population aged 60 years and over will increase from 1 billion in 2020 to 1.4 billion. By 2050, the world’s population of people aged 60 years and older will double (2.1 billion). As much as anyone else, they desire a healthier, happier, more meaningful, more connected life and to remain, for as long as possible, in the labour force.

Yet the Silvertech market is overlooked and underestimated by many – but we very much hope, that you, the founders, the builders, investigate this segment as closely as we do.




At Baltic Sandbox we believe that we are those who build our own better and safer future. That’s why in 2021 we launched the first online Silvertech accelerator for EU-based founders.

Eventually, we aim to help build and develop European Silvertech ecosystem, where founders can get funding, hire talents, appeal to the network, and access knowledge.

We invite teams that share our vision to join the second SilverTech Incubation and Investment program.



€7T EU/UK market annually
No Silvertech unicorns at the EU market… yet

We look for a variety of products and services for senior citizens in EU. Feel free to suggest something missing in our list, we always keep our eyes open!    
We are looking for teams developing solutions that serve older adults' needs and help them live happier and healthier lives.

It could be travel services, dating apps, healthy activities, retirement 2.0, wealth management, meditation, delivery, education, jobs, recreation, medical care – everything that allows our parents and grandparents to be a part of the community - online and offline, learn new skills, find new jobs and hobbies, stay connected to family and friends, maintain mental and physical health, feel safer, happier and live a healthier life.



We define 4 categories of digital enablement in Silvertech: services purchased by older people; services purchased on behalf of older people; services traded between older and younger people; services delivered to future older people.

Some examples of the emerging verticals we are looking at:

  • Finance and wealth
  • Health
  • Cognitive Health
  • Social & Connectivity
  • Mobility & Transportation
  • Activities of Daily Living
  • Retirement 2.0 & future of work


Silvertech Acceleration Program

  • We expect to take up to 5 teams
  • 8-week intensive online program with 14 months post-program support   
  • Initial investments: €20.000 initial investment per startup accepted to the program
  • Up to €200.000 follow-up investments from partners for most promising startups at the end of the program
  • Tailored acceleration and multiple intros with corporates and other required industries
  • Access to top-notch experts to accelerate your growth in the EU

The program includes 9 modules, such as value proposition and communication, customer development, business model, financials, sales, startup-investor relations, fundraising and many more. Hands-on involvement to help you get ready to build, scale and fundraise.

The program goes online.

Learn more about Baltic Sandbox and our Experts and Mentors.

We are looking for the teams:

  • Developing solutions for senior people (55+) that serve older adults' needs and help them live happier and healthier lives  
  • Based in the Lithuania
  • Has an MVP or working product  
  • English speaking team with at least 2 founders    
  • Either currently fundraising or planning to start fundraising within 6-8 upcoming months  

“Ok, I'm in. What’s next?”

The selection to the program has several very easy steps:

  • Apply for participation in the program 
  • Introductory interview
  • Follow-up interview with a program expert
  • Selection announcement
  • Program launch

The selection committee consists of truly bright-minded investors, industry leaders, and the people that will support you on your whole journey.

Start by filling in this form!